The best cupcakes in London!


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Everyone deserves amazing cake.

From our iconic layer cakes and cupcakes to our impossible-to-put-down cookies, our award-winning bakes are perfect for every celebration. 

So, whether you’re throwing an epic Birthday bash, sending a gift or just fancy a box of Flavourtown Freshly Baked Happiness™, these are the treats you’re looking for. 

Plus, we hand deliver across London.


"I’ve had Red Velvet cupcakes everywhere we’ve visited, and these are hands down the best in the world"

Serena Kay 

“This cake is like crack! We order from all of the London bakeries for our teams, and this is by far the best cake we’ve ever eaten”


Amanda, Head of Staff Happiness. 

"When it arrived, I had to send a pic to my husband, it just looked so cool. It tasted even better than it looked, and that's saying something."

Daphne, South Kensington
Freshly Baked Happiness since 2013

Richmond Store

Richmond is our flagship store and we bake fresh on-site every morning! We have a full range of cakes, cupcakes, brownies and cookies plus amazing coffee and soft drinks.

We are open from 10am to 6.30pm seven days a week for dine in or take away.

Fulham Store

Our Fulham Store opened in December 2015 and since has become one of the UK's most popular and successful cake shops.

We are open from 10am to 6.30pm seven days a week for dine in or take away.


Our iconic Flavourtown Favourites Boxes have just had a glow up! Check out or brand new selections, perfect for gifting!

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