Privacy Policy


Flavourtown Bakery Limited is committed to protecting and respecting your privacy.

This privacy policy (together with our Terms and Conditions and any other documents referred to in them) sets out the basis on which any personal data we collect from you, or that you provide to us, will be processed by us. Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it. By using our website (our site), you are accepting and consenting to the practices described in this privacy policy.

For the purpose of the Data Protection Act 1998 (the Act), the data controller is Flavourtown Bakery Limited. We are a limited company registered in England and Wales with company number 08674135 and have our registered office at Flavourtown Bakery LTD, Area 200, Dephna House, 1-3 Britannia Way, Park Royal, NW10 7PR.

Information we may collect from you

At Flavourtown we are committed to protecting the privacy of our site visitors and customers. We allow customers to have a private browsing experience and therefore do not require you to register and provide your personal contact details unless you place an order or choose to create an account with us.

During checkout, you can register with us or choose to checkout as a guest. By checking out as a guest we take the minimum information required to place and fulfil your order but you do not have an account with us and your details cannot be accessed through our My Account area. If you choose to register when placing an order, we collect personal information such as your name, email address, delivery and billing address. This information is used to fulfil your order. All information is transmitted using SSL encryption which means information is always encrypted and passed through a secure connection ensuring a very high level of data security. All information is held in our secure database.

We will use your contact details solely for customer service reasons. We will not send you marketing emails, unless you have agreed to this. We will never pass your email address onto any other company for marketing purposes. 

We fully adhere to the UK Data Protection Act.

Cookie policy

A cookie is a small piece of data stored by your web browser on your computer or your handheld device. Cookies help us provide you with a better website experience and some cookies are essential for our website to work e.g. to remember what you have added to your basket while you browse our website.

Types of cookies

Session cookies

Session cookies are used for the duration of your visit on our website, but the cookie will be removed from your computer as soon as you close your internet browser down. If we didn’t use session cookies every time you went to a new page within our website you would be treated as a new visitor and therefore information, such as items added to your basket would not be stored.

Persistent cookies

Persistent cookies are remembered on your computer for a set period of time, unless you delete your cookies. Some cookie type are listed below.

Cookie Purpose Cookie Type Summary
Transaction Session cookie Used to maintain your transaction with. This cookie expires and is removed every time you close your browser.
Checkout Flow Session cookie Used to determine where you are in the checkout process. This cookie expires and is removed every time you close your browser.
Login Session cookie Remembers whether you are logged in or logged out. It can also remember your log in name (but not your password) to save you time on your next visit.
Basket Cookie Persistent Cookie Used to store your basket details when you've added items to your basket, but are yet to purchase them.
eCommerce Platform usage Session cookie Internally used by our e-commerce server to use the software.


Turning off and deleting cookies

If you don’t want cookies placed on your computer you can change this in your browser settings. You can reject all cookies or to only accept cookies on certain websites. If you choose to disable cookies this may cause some parts of our website to not operate or display correctly.

For more detailed information about cookies visit which provides guidance on how to control cookies.

Third party partner cookies

We use third party partner cookies for selected purposes, mentioned below. All data collected is anonymous and never contains any personal detail e.g. name, address, telephone number, email address or payment details.

Google Adwords conversion

These cookies enable us to track the performance of our advertising on Google’s search engine, specifically which ads lead to visits and sales on our website. Google Privacy Policy.

Google Analytics

Google Analytics cookies enable us to collect data based on user activity on the site. This includes information such as the number of visits to the site, the quantity of orders placed and number of pages visited. This data helps us make improvements to our site in order to provide you with a better service. Google Analytics Privacy Policy

Disclosure of your information

We may disclose personal information to third party partners who perform functions on our behalf e.g. shipping, fulfilling orders or processing payments. The information provided will only be what is required for them to carry out the service and they will not be permitted to use the information for any other reason. 

If we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to enforce or apply our Website Terms of Use, our Online Terms and Conditions of Sale or any other agreements; or to protect the rights, property, or safety of Flavourtown Bakery Limited, its customers or others. This includes exchanging information with other companies and organisations for the purposes of fraud protection and credit risk reduction and with law enforcement agencies or court officials.

Access to information

The Act gives you the right to access information held about you. Your right of access can be exercised in accordance with the Act. Any access request may be subject to a fee of £10 to meet our costs in providing you with details of the information we hold about you.

Changes to this privacy policy

We reserve the right to update or change this privacy policy from time to time. Any such updates or changes will be posted on this page and you should check back frequently to see them. If you do not agree to any updates or changes, please stop using our site.

Contact us

Questions, comments and requests regarding this privacy policy are welcomed and should be sent to us by email at or in writing to Flavourtown Bakery LTD, Area 200, Dephna House, 1-3 Britannia Way, Park Royal, NW10 7PR.